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The perils of mixing personal and professional on social media
If I checked out your social media accounts today, what would I find? Personal updates? Professional updates? A mix of the two? Is there even a dividing line between your personal life and professional...
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Trackur turns the social media monitoring dial to 11
As you know, and by way of disclaimer if you don’t, I am the CEO of the social media monitoring tool Trackur. So, in a blatant act of self-promotion, allow me to share with you some upgrades that I’m...
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Google starts removing results for Europeans who wish to be forgotten…kinda
The WSJ is reporting that Google has begun the laborious process of removing those results that individuals have requested under Europe’s new “right to be forgotten” law. Google engineers overnight...
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Get 50 minutes of online reputation management advice from @AndyBeal for free!
Last week I had the pleasure of sitting down with Martin Brossman to discuss online reputation management for individuals and small businesses. Martin is a passionate social media and small business...
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Grab a copy of @AndyBeal’s Repped book for just $0.99! Ends Friday!
If you’ve not already picked up a copy of Repped: 30 Days to a Better Online Reputation, I have good news for you. The Amazon bestseller is on sale for the Kindle this week and is just $0.99! Knowing...
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Journalists abusing Google’s “Right to Be Forgotten” Process?
Google is struggling with the European “right to be forgotten” process. Blah, blah, blah. It’s learning as it goes. Blah, blah, blah. Has approved 53% of removal requests. Blah, blah, blahdidy blah....
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When it comes to brand building trust is ‘mission-critical’
In 2013 and 2014, Forrester asked consumers how they felt about 100 top brands. What they discovered was that consumers expect more of brands now than they did in the past. Top on their list of...
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Trackur launches Senfluence.com: big data APIs, small price tag
“Everybody’s talking Big Data, I don’t hear a word they’re saying….” That’s how the song goes, right? Well, if you’re SaaS developer you’ll be singing some kind of happy tune with news that Trackur is...
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Millennials expect businesses to help solve the world’s problems
Quality products – check Good prices – check Environmentally friendly manufacturing with a portion of the profits going to a global education organization. . . . better check that box if you want the...
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To gain a customer’s trust; meet them on their preferred digital stomping ground
Trust is the number one, most important factor in getting and maintaining a relationship with a customer. People have to believe that they’re going to get their money’s worth, that their personal...
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The top 10 global brands: this time it’s personal
Interbrand just released their annual list of the most valuable brands in the world. What determines value? Three things: The financial performance of the branded product and service The role the brand...
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Make me look good, make me feel good: Millennials pick their top brands
Wossamotta U? Millennials aren’t paying enough attention to your brand? Maybe it’s because you’re acting more like a brand than a friend. Moosylvania just released their 2015 Top 50 Millennial Brand...
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A delightful conversation with Andy Beal about online reputation management
How did I get involved in the online reputation management space? What can you expect from my upcoming talk at Internet Summit in Raleigh? How do you get your CEO engaged in social media? How do you...
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Groupon pivots with the rollout of Pages
Where do you go if you want to get the real scoop on local businesses? Yelp? Angie’s List? Groupon? Groupon just announced the launch of 7 million new merchant listings called Pages; “making Groupon...
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Join Andy Beal for an exclusive one-day reputation management masterclass
When you attend a 3-day conference, how much do you really learn about a single topic? Enough to make you dangerous, if you’re lucky! While conference sessions are a great intro to a topic, even a 30...
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Can Yelp reviews predict restaurant closures? Researchers say yes
Researchers at the University of Maryland’s Robert H. Smith School of Business say they can use Yelp reviews to predict a restaurants chance of success or failure. I know what you’re thinking, it...
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Online reputation management pioneer launches Reputation Refinery agency
That “pioneer” would be me. After more than 8 years since taking a hiatus from running a full marketing agency, I’ve decided the time is right to get back in the saddle. It is with much excitement that...
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61 million customer records stolen in 2014; it’s who do you trust time
Every time you sell something, you’re asking a customer to trust you with their personal information; address, phone number, credit card number, personal preferences. So what happens when there’s a...
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It’s back to basics for local marketers [Infographic]
If you do it everyday, digital marketing is routine, but for many small business owners it’s just too overwhelming to even think about. That’s a shame, because a few simple steps can make a big...
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Reputation Refinery’s Google Reputation Repair Kit [infographic]
If you’re looking for a quick primer on how to fix your Google reputation, Reputation Refinery (owned by Andy Beal) has put together an infographic that does just that–help you repair a damaged search...
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